Businesses around the world are now heavily dependent on market research, customer data and all other info-graphics to expand to new boundaries. Thus it has become a necessity to know about the amount of traffic visiting your landing pages, products or pricing pages every day. At the same time, you will be delighted to know from which region the website is getting most hits.
This is where the top Conversion and Analytic’s websites come handy. By means of these websites you can actually optimize your business through data-driven growth. These websites are prime example of some of the sites we’ve setup in our Listening Engine. Today we share the top sites for Conversion & Analytic’s news.
If you go through this blog you will get a precise yet effective overview, the types of content you’ll find, links to each site, some social accounts and finally some of the top content we like from each site. So it is worth reading it especially if you are interested in Analytics. Let’s get going…
ConversionXL
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Conversion XL is a site run by the founder Peep Laja. The website strives to deliver lucrative results through well researched & highly actionable content. Even when the posts are long they are full of valuable information.
The website is for smart people who want results within a minimum period of time. You can always get expert feedback for improving your website conversions from Conversion XL. If you are already searching a way to improve your website performance then Conversion XL is the place to visit.
Publishing Frequency: Last 30 Days Content ~ 13
Content Type: Primarily research based posts for conversion optimization.
Top Posts We Like:
- An Irresistible Offer: 4 Tips to Personalize Your Sales Funnel -The post focuses on how a website owner can increase sales with the help of 4 ‘adaptive’ features.
- The Advanced Guide to Emotional Persuasion -This post tells us emotional persuasion is a great tool to increase sales. You will also know how to increase conversions by four pillars of emotional persuasion.
- How Much Copy to Write on Your Home Page? -Basic suggestions about the length/word count of your website’s Home Page.
- 11 Things That Work More Often Than Not in A/B Tests - This post mostly focuses on A/B testing. Things you should consider while performing A/B testing.
Half of Your Site Elements Are Useless. Which Half? -Surprisingly this post discovers and warns you about unnecessary stuffs in your website. The post also pinpoints which elements you need to remove from the website.
Conversion XL is really a good site to have a sneak peek if you really want to excel in conversion rate. Most of the blog posts are long for sure but they are informative. So reading those posts is worthy.
Boost Blog
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Boost Blog is a San Francisco based leading Creative Optimization Platform that is used by more than 100 leading global brands. The platform has already delivered more than $1 billion in optimized digital ads for enterprise brands. This is indeed a giant drive towards performance and mindshare.
Since the inception back on 2008, Boost Blog believes in creativity that comes from human brain. Yeah, machines have their purpose too but it’s humans who have built world’s sophisticated platforms to test, to excel, to perform and to be creative.
Boost Blog practices creativity towards optimization. Boost’s campaign management technologies are simply leading the industry on creative optimization platform. This ground breaking technology will definitely bring some extraordinary achievements for the advertisers.
Publishing Frequency: Last 30 Days Content ~ 17
Content Type: In-depth guide on creative Ad Copy. Also provides some important event recaps that are happening all around the world on WordPress platform.
Top Posts We Like:
- Creative Ad Copy Still Matters -The post suggests that in this competitive business world there is still a place for creativity. Thus, the post describes the efficacy of creative focused Ads in boosting your sales growth.
- Boost Media Knowledge Base is Live! -This is basically an announcement regarding the launch of Boost Media Knowledge Base. It is an online place for educational content regarding creative optimization & paid search. You will get search tips, case studies and many more in here.
- Why Optimizing Creative Is Critical In A Constantly Connected World - The post describes that desktop & mobile searches are different in nature. Why businesses should understand consumer psychology when they are about to connect to the digital world. Finally, the post emphasizes on why advertisers should arrange for creative ads for every different situation.
We can see Boost Blog consistently emphasizes on Ads creativity. This website has a good mix of contents about tips and advice on how to be creative.
MarketingExperiments Blog
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When established, MarketingExperiments was the first & only one of its kind that conducts experiments in optimizing marketing & sales processes. Optimization related experiments along with case studies are disseminated via MarketingExperiments Journal for free.
The website is now a part of MECLABS Institute with knowledgeable researchers and bloggers. In addition to blogs MarketingExperiments also provides top news, valuable insights, critical analysis and important interviews of professionals out there.
In essence, it is a great venue to share your knowledge and exchange your ideas regarding optimization, marketing and sales force.
Publishing Frequency: Last 30 Days Content ~ 7
Content Type: Well-researched case studies and insights that are focused on optimization.
Top Posts We Like:
Landing Page Optimization: Simple, short form increases leads 40% - This post statistically proves that landing pages should be short, concise and inviting. Landing pages with short form usually have more success because people don’t want to type a lot. You can generate more leads by adhering to this statistic.
The Psychology of the Searcher: How knowing how our prospects search can help us to optimize our campaigns -Deep understanding of searchers’ psychology when they search from mobile or laptops. The post reveals that users are equally predisposed toward either speed of search or depth of search.
Conversion Factors That Impact Your Online Marketing - A great post that reveals how conversion heuristic formula helps marketers discover the factors affecting their conversions.
- How Design Impacts User Experience: Reducing anxiety by infusing your page with value - Designs of different web pages can significantly influence user experience and response. The post teaches why different pages of websites should have different designs.
If anyone wants the get the information that is backed by statistical data and scientific experiments then MarketingExperiment Blog is a great website to visit.
Metrics Insider
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MediaPost Communications is an integrated publishing and content company whose mission is to provide a complete array of resources for media, marketing and advertising professionals. They have several properties including Mediapost.com, The MediaPost Directories and Opt-in E-Newsletters.
The portfolio of its daily & weekly email newsletters include online media, traditional media, mobile marketing, marketing and various departments. Besides, Mediapost hosts a variety of industry events throughout the year. Mediapost offers premium level of content, in-depth & valuable information are found daily in its publications to thousands of attendees.
Publishing Frequency: Last 30 Days Content ~ 3
Content Type: Mostly news based content. These different news bear in-depth knowledge and well-researched findings.
Top Posts We Like:
- Where Viewability Is Today — And Why It’s Critical For Digital’s Tomorrow - This post points out the difficulties in view-ability in a noteworthy fashion. Along with that, this post provides some guidelines for branding advertisers.
- On Viewability, Fraud, And Measurement Disparities -Yet another post that focuses not only on view-ability but also non-human traffic (NHT). These are really two of the hottest issues that are vulnerable to fraud.
- How Data Will Do To TV What the Internet Did To Computing - The post focuses on how TV advertisement will change in near future mostly because of the data that will be passed through these ads. Change is inevitable.
With a bigger portfolio and so many events covering MediaPost is truly a rich website for WordPress community. People can gain expertise on conversion optimization if they visit this website.
Analytics: SEW
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Search Engine Watch provides tips and information about searching the web, analysis of the search engine industry and help to site owners trying to improve their ability to be found in search engines. The website is a great way to obtain more detailed information regarding different search engines.
The website believes in freedom of speech and that is why it encourages readers to comment. As a reader you can comment both positively & negatively. In this way, SEW is a great platform where readers can discuss in an elaborative manner even when they are ocean apart.
Publishing Frequency: Last 30 Days Content ~ 1
Content Type:The website talks all about search engines. Posts are basically about consumer search pattern, Search Engine Optimization, search ranks, SEM stats etc.
Top Posts We Like:
- Every Second Counts: Why Page Speed Should Be Your Next Focus - This post is all about optimizing your pages to load as quickly as possible. If your pages take more time than usual, your website will lose top rankings in desktop and mobile searches.
9 Year-Over-Year Data Points Every SEO Should Monitor - The post keeps SEO tactician in focus so that they understand the importance of data reviewing under appropriate comparative periods and as quickly as possible.
Our internet experience is now search engine-based. We are heavily dependent on search engine results. Considering the point Analytics: SEW is a good website that helps you understand how search engine algorithm works and how your website can gain top ranks in search engine results.
Analytics | ClickZ
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ClickZ is the largest resource of interactive marketing news, information, commentary, advice, opinion, research, and reference for online & offline world. From search to social, technology to trends, its coverage is expert, exclusive, and in-depth.
The website helps interactive marketers to excel in their jobs through ClickZ News, ClickZ Experts and ClickZ Stats. In addition to that, ClickZ offers advertising sponsorship and run-of-site advertising.
Publishing Frequency: Last 30 Days Content ~ 4
Content Type: Mainly news that serve the purpose of original reporting & analysis on the interactive marketing industry.
Top Posts We Like:
- 50 Digital Marketing Tools to Grow Your Start-Up - It’s a list of digital tools to kick start your project.
- Saying Goodbye to Click-Based Measurement - This post reveals that proxies like clicks are no longer valid in this multi-device world.
- The Future of Big Data – Big Data 2.0 - The post is all about the future of big data where numeric data points are an obsolete idea.
The Future of Content: Predictive Personalization -This post says all about the future of marketing that lies in data management platforms, which have the power to help marketers leverage consumer data to create personalized, targeted ad content.
ClickZ has been in the operation since 1997. Over the years, it has become one of the largest resources of interactive marketing news, advice, opinion, research and information. So it is worthy for readers to read the blog posts that are published regularly.
The @KISSmetrics Marketing Blog
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Kissmetrics was founded in 2008 with a view to reducing data exhaustion. While several big companies were implementing expensive solutions without actionable insights, Kissmetrics came with powerful analytics along with conversion optimization solutions.
They can develop new strategies & techniques for your business in order to solve almost all types of obstacles that marketers face. They can demonstrate what’s working and what’s not, across devices.
Kissmetrics paves the path so that marketers don’t get lost in the data, but rise above it with insights for smarter business decisions and timely customer interactions.Their solutions are now used by more than 1600 customers across the world.
Publishing Frequency: Last 30 Days Content ~ 17
Content Type: Mostly informative posts that can teach you to use data in an effective manner.
Top Posts We Like:
- How Much Do Keywords Still Matter? -The post says that the way we know SEO will change in near future. As technology gets better and better search will become more semantic. Quality content and authority will ultimately be what matter most.
- 6 Types of Visual Content You Need to Use in Your Marketing Campaigns - This post demonstrates the power of visual content in manipulating the marketing campaigns.
- 8 Psychological Triggers to Optimize Your Pricing Page - As pricing pages have a huge impact on online sales this post shows you 8 psychological triggers that actually optimize your pricing page.
- Why SEO Is Actually All About Content Marketing - Spots on the fact that SEO and content marketing actually fit together, they go together & work well together.
Your Website Is Way Too Confusing: Simplify Your Website With The KISS Rule - This post emphasizes on keeping your website simple.
With all informative posts and knowledge sharing about data management and data utilization, The Kissmetrics Marketing blog can be a great source to visit. Marketers can learn the benefit of having actionable data for better marketing. This website can stay in your notification list.
Unbounce Blog
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Since the inception in August 2009, Unbounce Blog has pushed landing pages into the mainstream by empowering marketers to quickly build, publish & A/B test without I.T bottlenecks. Six years ago landing pages were little more than a marketing buzzword. Unbounce Blog has changed the perception about website landing pages.
At present, Unbounce is helping businesses to create better marketing experiences by improving what is already the world’s fastest & most customizable landing page builder.
Publishing Frequency: Last 30 Days Content ~ 12
Content Type: Advice posts & tips for creating marketing effective landing pages.
Top Posts We Like:
- How to Write the Highest-Performing AdWords Ads, Ever -Good demonstration on creating Ads with catchy & effective Adwords.
- How to Create Landing Pages That Address the Emotional Needs of Prospects - The post demonstrates how easily a landing page can be created that has emotional connection with the readers.
- 10 Landing Pages Critiqued for Copywriting Excellence. You Pick the Winner. - It is actually like a competition. 10 participants wrote some copy about a robot vacuum that plays music. Through judgment and voting there were a winner and 2 runners-up.
- How Fiverr Conquered Conversion with 400 A/B Tests and Counting -This post is all about Fiverr, a marketplace that connects freelancers with clients. The post shows how they’ve optimized their inbound marketing in less than a year. They’ve gone from 0 to over 400 A/B tests with some incredible results.
- A Step-by-Step Guide to Generating Leads With Your Content Marketing - A very helpful step by step guide on how you can generate leads with your content marketing.
- 5 Subtle Yet Super Powerful Copywriting Tips - The post gives tips for writing stellar copy.
The landing page is probably the most important part of a website. Through a persuasive landing page, you can actually increase your sales and traffic. Unbounce Blog provides informative and insightful posts about creating catchy landing pages. If you have ‘less than expected’ landing page you can always seek advice from this website.
Blog | Convince and Convert
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Convince and Convert is a digital marketing advisor that helps you to get better at social media and content marketing through audits, creation of strategic plans, workshops and coaching, setting up and configuring metrics and tracking, and ongoing advice and counsel. Convince and Convert works with leading companies and takes their marketing prowess from good to outstanding.
The digital marketing advisor company provides sound recommendations in a straightforward, hype-free fashion at a reasonable cost, with no drama. Convince and convert offers their very best in every single day for every single client.
Publishing Frequency: Last 30 Days Content ~ 20
Content Type: Provides informative posts about social media and content marketing
Top Posts We Like:
- Why You Should Be Building Trust, Not Traffic -The post signifies that you should build a vibe of trust through your content marketing. More traffic will be its logical consequence.
- How to Be a Storyteller - A post that demonstrates you need to be customer-centric rather than product-centric when you want to tell a story about your company.
- Why Relationship Marketing Is the Key to Your Content -Did you ever think of relationship marketing while developing your content? Well, this post will make you think in this regard.
- 5 Key Words to Trigger Emotional Responses on Social Media - You can increase the responses on social media through 5 key words. The post is a genuine guide.
Content marketing, social media marketing and strategic counseling all are important to boost the conversion factor of your websites. Convince and Convert can help you excel in this regard.
Boost Blog Traffic
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Boost Blog Traffic helps bloggers to get more response in their blog content in the great cacophony of blogosphere. The website is run by Jon Morrow, a guy from West Palm Beach. Jon Morrow is physically handicapped due to a type of muscular dystrophy called SMA. Yet his talent & ingenuity make him stand out from the crowd. He was a former Associate Editor of Copyblogger as well.
The website teaches you tips and tricks of writing blogs that will generate more traffic. Upon subscribing users will get a weekly email with new tips and tricks that they can put into practice immediately. The subscription is totally free.
Publishing Frequency: Last 30 Days Content ~ 3
Content Type: Tips and tricks of writing blogs that generate more traffic.
Top Posts We Like:
- How to Be Smart in a World of Dumb Bloggers -Important tips on how you could stand out as a blogger in a too much crowded blogosphere.
- 17 Trigger Words That Work Like Cheat Codes for Getting Your Content Read -The post tells about the use of some trigger words that will enrich your blog content.
- 25 Valuable Lessons from Seriously Successful Writers -A list of quotes from top writers along with valuable suggestions.
- Case Study: How to Increase Your Traffic by 226% in Just 60 Days - This is a case study based post that demonstrates how you can actually increase your traffic within very short time.
- 36 Outrageous Headlines You Can Not Help but Click -This post teaches you how to write great headlines that attract attention from the readers.
The Boost Blog Traffic is a worthy site to visit if you feel that your blog is not getting the expected amount of traffic. With updated tips and tricks this website can prove very helpful to you.
ViperChill
Visit Site | Feed | Twitter FacebookViper Chill is the website where you will get how-to’s, guides, news, and more. Founded and run by Glen, the main goal of this site is to provide amazing information on anything and everything that people could do to earn living from online.
Publishing Frequency: Last 30 Days Content ~ 0
Content Type: Guides, news and how-to’s on how people can actually earn from online.
Top Posts We Like:
- The $1,000 Facebook Guide: How I Advertise to People You Can’t…Yet -This post is an amazing guide that demonstrates how fan pages can cover every industry you cares about. Also, you will know how to get the best content ideas.
SEO and the Stock Market: How to Profit from Google Penalties - This post shows that Google penalties are not always harmful specially for smarter people who know the nook and corner of SEO and the Stock market.
For many people leaving a full-time office job and earning from online is like a dream. Viper Chill provides valuable information regarding this. People who dare to chase their dreams can easily keep this website in their ‘to-visit’ list.
The Cardinal Path: Web Analytics, Data, Digital Intelligence
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Cardinal Path understands how to navigate today’s digital landscape to deliver sustainable value creation from your data. Cardinal Path are Analytics Ninjas.
The website can help you enable strategic, data-driven decision making at every level of your organization and leverage the latest digital technology, thinking and approaches. Cardinal Path is comprised of some of the finest analysts, statisticians, technologists, developers, authors, academics, presenters, instructors, and practitioners of cutting edge digital intelligence in the industry today.
Publishing Frequency: Last 30 Days Content ~ 0
Content Type: strategy based posts, technology related posts, trending news on WordPress platform.
Top Posts We Like:
- 10 COMMON MISSTEPS UNCOVERED IN AN ANALYTICS AUDIT ~ NOW AVAILABLE ON-DEMAND -The post is basically a Q&A session summary based on some wrong steps people make on their websites.
Using Google Analytics to Understand Your Customers -The post teaches you how to use Google analytics to better understand customers’ behavior.
Cardinal Path actually helps clients to unlock the value of their data across a wide digital footprint. You will get informative posts about digital intelligence, digital marketing, client training and user experience.
Online-Behavior | Marketing Measurement & Optimization
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This website is a source of knowledge for website owners and analysts looking to understand how their online customers behave. But only understanding doesn’t make a website better, action is required. That’s why Online-behavior brings a broad range of techniques and strategies for their customers.
In the process, Online-behavior is helping website owners to optimize their websites. It is done in three different processes namely targeting & segmentation, website testing & usability and web analytics & optimization.
Daniel Waisberg is the Founder and Editor of this website. He writes, analyzes and edits content submitted by knowledgeable authors. Along with this role, Waisberg is also an Analytics Advocate for Google.
Publishing Frequency: Last 30 Days Content ~ 1
Content Type: Analytical & optimization posts that explain customers’ behavior along with special emphasis on Google analytics and website testing.
Top Posts We Like:
- Using Google Analytics to Understand Your Customers -The post explains how Google Analytics has been consistently pumping out new updates and has some solid offerings to help you understand & analyze your customer base.
- Google Tag Manager Injector: Painless Tagging - This post provides a step-by-step guide to Tag Manager Injector (TMI), a free Chrome extension designed to make the transition to Google Tag Manager as quick and painless as possible.
- Telling Stories with Data - Six Step Framework - An analytical framework that summarizes the process of going from data to insights by only six steps.
- Measuring The Full Customer Journey - The post explains that with the integration of Google Analytics Premium and the DoubleClick Campaign Manager (DCM), the idea of getting the full customer journey is on the card.
Web Analytics & Optimization is a process for improving websites based on the analysis of visitors’ behavior. It focuses on analyzing and optimizing marketing efforts, turning new visitors into customers and returning customers into loyal friends. If that’s something you are looking for then this is a worthy website to visit.
