B2B RoundUp – Business Plans, Small Content Wins, and Why Measuring B2B Content is Easy

B2B RoundUp – Business Plans, Small Content Wins, and Why Measuring B2B Content is Easy

The first post that get’s top billing this week comes from SearchEngineWatch. With the advent of big data and the ability to track just about everything in the world it’s important to implement simple iterative ideas that produce results. That’s the essence of this post here on small content ideas, it’s thinking small but by… Read more »

Content Marketing RoundUp – Length of Content, Social SEO, and Ideation

Content Marketing RoundUp – Length of Content, Social SEO, and Ideation

  For a long time the Holy Grail of blogging was the 500-word blog post. It was the winning formula. It worked every time. Until it didn’t. Then in August 2013, Google updated their algorithm for showing search results for in-depth articles. Google explained this by saying that “up to 10% of users’ daily information… Read more »