Endorser Profiles, ROI in Content Marketing, Facts and Value to Provide for the Boss - Content Marketing RoundUp

A great roundup this week on content marketing. Everything from ROI and what you can tell your boss to get them on board. The show runner for this post dives deep into what you customers don’t tell you about your content marketing… They want to buy products/services that solve their problems or make them feel…

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Metrics, Scaling, and Staying Sane with Content Marketing

Another awesome round up on content marketing today. We cover everything from bridging the gap, how to measure and analyze to the common frustrations you may face in content creation. First up is a post that pays tribute to Monty Python to make a great point about focusing on the right things with content marketing.…

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